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Writer. Editor.
Strategic Thinker.
Innovator.
Laura Petrecca is an editorial adviser and content creator who helps organizations keep pace with the rapidly evolving media landscape.
She has a proven record of success within some of the nation’s top media companies, including Gannett, News Corp and Crain Communications. Prior to launching her media consultancy and writing business, Laura held leadership roles such as USA Today’s New York City bureau chief, special projects editor and business section editor.
An award-winning journalist, Laura provides strategic editorial insights and produces high-quality content including books, feature articles, blog posts and webinar scripts. Her work has appeared in USA Today, Real Simple, Men’s Health, Prevention, Crain’s New York Business, Advertising Age, the New York Post and AARP Bulletin.
She is an experienced public speaker who is adept at moderating panels, hosting livestream videos and providing TV and radio commentary. Her TV appearances include the Today show, Good Morning America, Inside Edition, Access Hollywood and CNN.